Backstory Appoints Former ASAPP Executive Mackenzie Smith as

Platform

PLATFORM

Platform Overview

Answer your toughest revenue questions and know what to do next.

How It Works

Learn how Backstory works and why it can't be replicated.

Partners and Integrations

Experience the power of Backstory wherever you work.

MCP

Get complete deal context where you work

Trust & Security

Data you can trust, backed by the security and compliance you need.

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

How We Help

BY ROLE

Sales Leader

See every deal risk. Not just what came up on a call.

Executives

Turn scattered signals into decisions that drive revenue.

Revenue Operations

Run the business on answers the team trusts.

Information Technology

Deploy revenue AI your security team will approve.

Marketing

See who's actually buying. Prove what marketing drove.

BY SOLUTIONS

Revenue Decisions

Make better calls with the full revenue picture in front of you.

Pipeline Health & Deal Risk

Know what's going to slip before it does and what to do about it.

Account Strategy & Execution

Know who matters in every account and where you have room to grow.

Opportunity Qualification & Stakeholder Coverage

Focus your team on the deals most likely to close.

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

Resources

RESOURCES

Blog

Read the latest on how to win more revenue.

Events and Webinars

Join the movers and shakers who are approaching revenue differently (thanks to data).

Newsroom

News from your favorite end-to-end revenue intelligence solution.

CUSTOMERS

Customer Stories

Hear from people like you who use data to win more revenue.

Support

Experienced professionals with deep product expertise, here to help.

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

Company

COMPANY

About Us

Founded with the mission to help businesses like you accelerate growth, revenue, and innovation.

Careers

Come grow with us, personally and professionally.

Our support team is dedicated to delighting you, in no time.

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

Platform

PLATFORM

Platform Overview

Answer your toughest revenue questions and know what to do next

How It Works

Learn how Backstory works and why it can't be replicated.

Partners and Integrations

Experience the power of Backstory wherever you work

MCP

Get complete deal context where you work

Trust & Security

Data you can trust, backed by the security and compliance you need

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

How We Help

BY ROLE

Sales Leader

See every deal risk. Not just what came up on a call.

Executives

Get real answers real fast

Revenue Operations

Be the smartest person in the meeting

Information Technology

Deploy revenue AI your security team will approve.

Marketing

See who's actually buying. Prove what marketing drove.

BY SOLUTIONS

Pipeline Health & Deal Risk

Know what's going to slip before it does and what to do about it.

Revenue Decisions

Make better calls with the full revenue picture in front of you.

Account Strategy & Execution

Know who matters in every account and where you have room to grow.

Opportunity Qualification & Stakeholder Coverage

Focus your team on the deals most likely to close.

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

Resources

RESOURCES

Blog

Read the latest on how to win more revenue

Events and Webinars

Join the movers and shakers who are approaching revenue differently (thanks to data)

Newsroom

News from your favorite end-to-end revenue intelligence solution

CUSTOMERS

Customer Stories

Hear from people like you who use data to win more revenue

Support

Experienced professionals with deep product expertise, here to help

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

Company

COMPANY

About Us

Founded with the mission to help businesses like you accelerate growth, revenue, and innovation

Careers

Come grow with us, personally and professionally

Our support team is dedicated to delighting you, in no time

Backstory uses AI to bring greater accuracy to sales forecasting

Watch the full interview to discover how Backstory's AI analyzes meeting transcripts, emails, and CRM data to improve your sales forecasting

Read the news

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