Salesforce

Drive more revenue through automation and insights.

Backstory and Salesforce combine to automate activity capture, surface account insights, and help reps close more deals, faster.

Trusted by sales leaders at NVIDIA, OpenAI, Red Hat, HPE, Zscaler, and Rubrik - and 100,000+ sellers daily.

Backstory is an important tool for sales moving forward. Information lives in many places, meeting transcripts, emails, etc. Having information in one place via AI will be a game changer.
Quiara Neam
Account Manager
No account manager has ever freely given up a customer. Backstory lets us make unemotional, data-driven decisions around account segmentation. The numbers don't lie.
Tom Bluck
Sr. Product Owner, AVEVA Sales Platforms
OpenAI
Zscaler
Elastic
AMD
For a company our size, multiply those time savings across every rep and manager globally - Backstory basically pays for itself before you even count the deals caught earlier.
Reagan Lucas
Sales Process Coach
Dataiku
Backstory's SalesAI uncovers every interaction happening across the team and puts them at my fingertips. That visibility drives alignment across our entire organization.
Francesco Lanzoni
VP of Global Operations
Cyberark
Braze
Red Hat
Visibility into activity, pipeline, and execution fuels better decisions, faster corrections, and more predictable outcomes - without requiring reps to change their workflow.
Andrew Brown
Senior Vice President and Chief Revenue Officer

Key Benefits / Features

Free up sellers time

Automatically capture and populate activities to accounts and opportunities, and people to contact roles. No more manual entry.

Find hidden pipeline

Surface dormant deals and personas. You have the data you need

Gain complete account visibility

Historic and on-going engagement scores to drive new business and renewals. Know the path to success.

No change management

Backstory works with your existing interfaces, sales methodology, and workflow. Don’t change what works for you.

Stop finding out too late.

Every week without this, a deal slips that didn't have to.
See how Backstory works in 30 minutes.