Questions and Answers
Backstory is a fully integrated generative AI sales solution that automates manual tasks, inspects account and deal health, and enables prescriptive coaching recommendations.
Most forecasting tools calculate a number based on whatever is in your CRM. If the CRM data is incomplete - and it usually is - the forecast is wrong. Backstory captures activity automatically, so the data going into your forecast is complete. You get a number you can actually defend in a board meeting.
Your CRM only knows what reps enter manually. Backstory captures activity on its own and writes it back - so your CRM reflects what's actually happening, not what reps remembered to log.
Most teams are live in 2-4 weeks. It connects to your email, calendar, and CRM. No heavy IT work needed.
It's built from your own team's customer history - not industry averages. The more your team uses it, the more accurate it gets.
No. Everything is captured automatically. Reps don't log anything new.